Amazon Debuts Amazon Launchpad

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Amazon announced Amazon Launchpad, a new program that makes it easy for startups to launch, market, and distribute their products to millions of Amazon customers worldwide. The program is designed to help startups by offering them the tools they need to successfully launch their products, including custom product pages, a marketing package, and access to Amazon’s global fulfillment network.

“As the pace of innovation continues to increase within the startup community, we want to help customers discover these unique products and learn the inspiration behind them. We also know from talking to startups that bringing a new product to market successfully can be just as challenging as building it,” said Jim Adkins, Vice President, Amazon. “Amazon Launchpad gives customers access to a dedicated storefront featuring a variety of innovative new products from emerging brands. For startups, we handle inventory management, order fulfillment, customer service, and more, allowing them to focus their efforts on the innovation that results in more cool products.”

For more information about Amazon Launchpad, visit: www.amazon.com/launchpad/signup

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